Or should I say, Abandon Project! An article I am reading in eWeek titled “Abandoned Projects Leave Companies Behind the 8-Ball on Mobility” paints a sad but realistic picture of many businesses that begin projects with the best of intentions, lack of planning, lack of understanding, and a lack of focus.
This article cites survey data from Dropsource showing that 62 percent of their respondents feel their digital transformation (DT) progress is mature. Yet when looking at mobility, 84% agree to a degree, that their companies are behind the 8-Ball in reaching their mobile business goals and 46% of digital leaders report they have abandoned their mobile app projects.
While a lack of budget is cited as the top abandonment reason (23%), 19 percent say it was a lack of understanding while 15 percent report insufficient in-house technology and an equal number report a lack of imagination about what’s possible with mobile. In order to address this, 42 percent indicate they will increase their budgets as the majority feels the mobile apps in place for sales engagement and employee productivity have proven effective.
In My View
Increasing the budget will help to a degree, but if the fundamental reason for mobile apps is not clearly defined and understood by the organization, and real use case presented rather than imagined mobile use, project abandonment will continue. What the data tells me is that projects were abandoned because there was no clear direction and purpose, it was the let’s use technology because we can approach.
Mobility in the workplace is no longer a nice to have, it is a vital part of today’s commercial and public world. Thos who are successful in this area have a well-defined purpose, goal, and understanding of where to use it, how to use it, and when it may not be appropriate. This requires planning and a clear view of how things are being done today, with a map of where to be tomorrow.
If you have a project underway and it looks like it may not meet expectations, stop, reassess where it is failing, and realign. If you are in the beginning stages, plan it out first with specific business goals that enable technology to transform your business – digitally.
Bob Larrivee is President and Founder of Bob Larrivee Consultancy, a recognized expert in the application of advanced technologies and process improvement, and Journalist on Information Technology for Document Strategy. In his career, Bob has led many projects and authored hundreds of eBooks, Industry Reports, Blogs, Articles, and Infographics. In addition, he has served as host and guest Subject Matter Expert on a wide variety of Webinars, Podcasts, Virtual Events, and lectured at in-person seminars and conferences around the globe.